Privacy Policy
Effective Date: 1 January 2026
At Primex Profitable, we are committed to protecting your privacy and personal data. This privacy policy will inform you as to how we look after your personal data when you visit our website and tell you about your privacy rights and how the law protects you.
1. Data Controller
The Data Controller responsible for your personal data is Primex Profitable. We are committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement.
Primex Profitable
Hauptstraße 86
Galway, Ireland
Email: info@primexprofitable.com
Phone: +353 1 248 7306
2. Legal Basis for Processing
We will collect and process your personal data only where we have a legal basis for doing so. The legal bases depend on the services you use and how you use them. This means we collect and use your data only where:
- It is necessary for the performance of a contract we have with you (e.g., providing supermarket products or services you requested).
- It satisfies a legitimate interest (which is not overridden by your data protection interests), such as for direct marketing, fraud prevention, or maintaining the security of our website.
- You give us consent to do so for a specific purpose (e.g., subscribing to our newsletter).
- We need to comply with a legal or regulatory obligation.
3. Data We Collect
We may collect, use, store and transfer different kinds of personal data about you which we have grouped together as follows:
- Identity Data: includes first name, last name, username or similar identifier.
- Contact Data: includes email address and telephone numbers.
- Technical Data: includes internet protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform.
- Profile Data: includes your username and password, purchases or orders made by you, your interests, preferences, feedback and survey responses.
- Usage Data: includes information about how you use our website, products and services.
4. How We Collect Your Data
We collect data about you in the following ways:
Data directly provided by you
We collect data you provide directly to us when you fill out forms on our website, request a quote, sign up for our newsletter, or communicate with us. This includes personal data you provide when you:
- Create an account or subscribe to our services.
- Request marketing materials or product information.
- Submit a contact form or send us an email.
Automated technologies or interactions
As you interact with our website, we will automatically collect Technical Data about your equipment, browsing actions and patterns. We collect this personal data by using cookies, server logs and other similar technologies.
5. How We Use Your Data
We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:
- To perform our obligations arising from any contracts entered into between you and us: This includes processing your orders for supermarket products and providing related services.
- To provide you with information, products or services that you request from us: This includes sending you catalogs, price lists, or responding to your inquiries.
- To manage our relationship with you: This includes keeping you up to date with news about our company, products, and services.
- To allow us to improve our website, products, services, and marketing: We analyze usage data to understand how customers interact with our offerings and to improve user experience.
- To comply with legal obligations: We may use your data to comply with legal and regulatory requirements applicable to our business in Ireland.
6. Data Security
We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality.
We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.
7. Data Retention
We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements. Generally, we will retain your data for the duration of our business relationship with you and for a period of 7 years thereafter in accordance with legal requirements in Ireland.
8. Your Legal Rights
Under certain circumstances, you have rights under data protection laws in relation to your personal data, including the right to:
- Request access to your personal data (commonly known as a "data subject access request"). This enables you to receive a copy of the personal data we hold about you and to check that we are lawfully processing it.
- Request correction of the personal data that we hold about you. This enables you to have any incomplete or inaccurate information we hold about you corrected.
- Request erasure of your personal data. This enables you to ask us to delete or remove personal data where there is no good reason for us continuing to process it.
- Object to processing of your personal data where we are relying on a legitimate interest (or those of a third party) and there is something about your particular situation which makes you want to object to processing on this ground.
- Request restriction of processing of your personal data. This enables you to ask us to suspend the processing of your personal data.
- Request the transfer of your personal data to you or a third party.
- Withdraw consent at any time where we are relying on consent to process your personal data. However, this will not affect the lawfulness of any processing carried out before you withdraw your consent.
You will not have to pay a fee to access your personal data (or to exercise any of the other rights). However, we may charge a reasonable fee if your request is clearly unfounded, repetitive or excessive. Alternatively, we may refuse to comply with your request in these circumstances.
9. Contact Details
If you have any questions about this privacy policy or our privacy practices, please contact our Data Protection Officer using the details provided below:
Primex Profitable
Attn: Data Protection Officer
Hauptstraße 86
Galway, Ireland
Email: info@primexprofitable.com
Phone: +353 1 248 7306